Writing an effective article

In order to write a convincing argument, you might include techniques such as anecdotes, hyperbole and statistics. Anecdotes make the issue seem relevant to the real world and elicit an emotional reaction from the reader. Hyperbole makes the issue seem urgent and important. To make a statistic credible, you might state the organisation it came from, date, and a believable figure. The article form includes a headline, strapline, subheadings and paragraphs.