U bood nuxurka

Socio-cultural influences: commercialisation

Soo dejiso cutubka oo dhan(weli lama diyaarin)

Maxay tahay, maxayse hadda

This unit will examine the golden triangle relationship between the media, sponsors and sportspeople to help understand how sponsorship has benefits and risks for all parties as sports increasingly operate as big businesses in a billion dollar industry of professional sport.

Aqoonta hore loo baahan yahay

  • Ardaydu waa inay yaqaanaan aasaaska maadada.
  • Ardaydu waa inay awoodaan inay raacaan tilmaamo fudud.
Cutub 10 / 17

Socio-cultural influences: commercialisation

This unit will examine the golden triangle relationship between the media, sponsors and sportspeople to help understand how sponsorship has benefits and risks for all parties as sports increasingly operate as big businesses in a billion dollar industry of professional sport.

5 cashar
  1. Sponsorship
  2. Positive and negative impacts of technology on sport
  3. The golden triangle
  4. DCMS, Sport England and NGBs
  5. The media